Pura Vida has always been committed to using our platform to raise awareness and support causes that are important to us, and to our community. We are listening, we are learning, and we are committed to using our privilege and platform to take meaningful action and create change.
The age of social media has made access to informational tools much more available to all. Below are some educational resources that we can all take the time to learn from, and demand change.
Organizations to Follow
6 Series to Watch (On Netflix)
Explained: The Racial Wealth Gap
Time: The Kalief Browder Story
When They See Us
13th
Time: The Kalief Browder Story
When They See Us
13th
Just Mercy
Who Killed Malcom X?
Who Killed Malcom X?
5 Books to Read
I Know Why the Caged Bird Sings
Small Great Things
Queenie
Me and White Supremacy
Heavy: An American Memoir
Small Great Things
Queenie
Me and White Supremacy
Heavy: An American Memoir
Petitions to Sign
Numbers to Text
Text FLOYD to 55- 156
Text JUSTICE to 66- 8336
Text ENOUGH to 55-165
Text JUSTICE to 66- 8336
Text ENOUGH to 55-165
Action Items*
Register to vote!⏩
https://www.vote.org/register-to-vote/
Check in on your black friends, family, partners, and colleagues.
Don't center the conversation around you. Identify privilege and condemn it.
Be an ally and advocate after the outrage ends!
"It is a privilege to educate yourself about racism instead of experiencing it."
Art- @studiowolfie
I agree with the post from EJ that you should partner with a black organization to show your continued support of the movement and help them raise funds to continue the fight!
At this time, you guys should partner with the NAACP, Black Lives Matter or another black organization, or one helping with the protests/bonds/etc. and sell bracelets to raise money for them!
I do love that you guys acknowledged the issue, as a customer since 2014 after falling in love with your products shortly studying abroad in Costa Rica, I feel that if you guys would be interested while still having your market, it would also show, how you guys are an ally :)