VIP Tiers

Number Icon 1
#PVINSIDER
$1-$99

- 1 Shore Dollar per $1 spent

- Insider email list

Number Icon 2
#PVIP
$100-$199

- 1.5 Shore Dollars per $1 spent

- Insider email list

- Early access to sales & new arrivals

- 30% OFF exclusive discount

Number Icon 3
#PVA-LISTER
$200+

- 2 Shore Dollars per $1 spent

- Insider email list

- Early access to sales & new arrivals

- 30% OFF exclusive discount

- Free shipping on all orders

Refer a friend
& get up to $15 free!

And your friends get 30% off their first order

*with a purchase of $40 or more

Frequently asked questions

The Shore Club is Pura Vida’s *exclusive* rewards program that’ll give you ALL the good vibes. Earn Shore Dollars to cash in for discounts on your next order!

When you join the Shore Club, you earn Shore Dollars when you purchase eligible products. The points you earn are based on your current membership tier:

  • #PVInsider members earn 1 Shore Dollar for every USD$1.00 spent on a Qualifying Purchase.
  • #PVVIP members earn 1.5 Shore Dollars for every USD$1.00 spent on a Qualifying Purchase.
  • #PVA-Lister members earn 2 Shore Dollars for every USD$1.00 spent on a Qualifying Purchase.

A few more things to note:

  • Shore Dollars are calculated based on the subtotal of a Qualifying Purchase after any discounts have been applied.
  • You don’t earn any Shore Dollars for dollars spent on applicable taxes, shipping or handling and the following products: Customize Your Bracelet, Gift Cards or Gift Boxes
  • When products are returned for a refund to the original payment method, Shore Dollars will be deducted from your account for the amount of the return, net of taxes, shipping and handling.

You can redeem Shore Dollars for discounts on your next order! Offers include:

  • 200 Shore Dollars = USD$10.00 off
  • 400 Shore Dollars = USD$20.00 off
  • 600 Shore Dollars = USD$30.00 off
  • 800 Shore Dollars = USD$40.00 off
  • 1000 Shore Dollars = USD$50.00 off

Only customers from the United States can join the Shore Club at the moment. But don’t worry, we haven’t forgotten about the rest of you! Be on the lookout for an international Shore Club in the future.