Pura Vida Community

Pura Vida has always been committed to using our platform to raise awareness and support causes that are important to us, and to our community. We are listening, we are learning, and we are committed to using our privilege and platform to take meaningful action and create change. 

The age of social media has made access to informational tools much more available to all.  Below are some educational resources that we can all take the time to learn from, and demand change. 

Organizations to Follow
@blklivesmatter
@naacp
@theconsciouskid
@colorofchange
    6 Series to Watch (On Netflix)
    Explained: The Racial Wealth Gap
    Time: The Kalief Browder Story
    When They See Us
    13th
    Just Mercy
    Who Killed Malcom X?
      5 Books to Read
      I Know Why the Caged Bird Sings
      Small Great Things
      Queenie
      Me and White Supremacy
      Heavy: An American Memoir 
        Petitions to Sign 
        Justice for George Floyd
        Justice for Breonna Taylor
        Justice for Ahmaud Arbery
        National Action Against Police Brutality
         
        Numbers to Text
        Text FLOYD to 55- 156
        Text JUSTICE to 66- 8336
        Text ENOUGH to 55-165
          Action Items*
          Register to vote!⏩   https://www.vote.org/register-to-vote/
          Check in on your black friends, family, partners, and colleagues.
          Don't center the conversation around you. Identify privilege and condemn it. 
          Be an ally and advocate after the outrage ends! 

            "It is a privilege to educate yourself about racism instead of experiencing it."  

             

            Art- @studiowolfie

            *The Los Angeles Bucket List

            2 comments
            Susan
            July 12, 2020 at 6:56am

            I agree with the post from EJ that you should partner with a black organization to show your continued support of the movement and help them raise funds to continue the fight!

            EJ
            June 5, 2020 at 9:34pm

            At this time, you guys should partner with the NAACP, Black Lives Matter or another black organization, or one helping with the protests/bonds/etc. and sell bracelets to raise money for them!

            I do love that you guys acknowledged the issue, as a customer since 2014 after falling in love with your products shortly studying abroad in Costa Rica, I feel that if you guys would be interested while still having your market, it would also show, how you guys are an ally :)

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